> For the complete documentation index, see [llms.txt](https://docs.halo.social/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.halo.social/technical-architecture/2.-monetization/promotion-platform.md). # Promotion Platform Promotion Platform completes the registration, placement and after-sales process of ads through a set of smart contracts. First, advertisers need to complete registration in the Halo Promotion Platform contract, which can be submitted by any entity. The eligibility of advertisers will be reviewed through a community governance process at an early stage. In the future, we will decide whether to waive the review process based on actual development. After registration, advertisers can serve ads and set relevant parameters, including AD type, reward method, AD content, etc. Advertisers need to stake a certain number of Halo tokens and complete the ads serving in the contract. Users can view the ads through the Halo App, and some of the ads may require a certain level of Halo DID or medal. Different levels of users may receive different rewards for viewing ads. At the same time, users can also report if there is any fraud in the ads. Ads reported as fraudulent will be voted on through community governance to determine whether the ad is indeed fraudulent. If the voting result is "fraud", the Halo tokens staked by the advertiser will be deducted to compensate the affected users. If the voting result is "no fraud", the staked Halo tokens will be charged as promotion fees. --- # Agent Instructions This documentation is published with GitBook. GitBook is the documentation platform designed so that both humans and AI agents can read, navigate, and reason over technical content effectively. Learn more at gitbook.com. ## Querying This Documentation If you need additional information that is not directly available in this page, you can query the documentation dynamically by asking a question. Perform an HTTP GET request on the current page URL with the `ask` query parameter, and the optional `goal` query parameter: ``` GET https://docs.halo.social/technical-architecture/2.-monetization/promotion-platform.md?ask=&goal= ``` `ask` is the immediate question: it should be specific, self-contained, and written in natural language. `goal` is optional and describes the broader end goal you are ultimately trying to accomplish on behalf of the user. GitBook uses it to tailor the answer towards what is most useful for that goal. The response will contain a direct answer to the question and relevant excerpts and sources from the documentation. Use this mechanism when the answer is not explicitly present in the current page, you need clarification or additional context, or you want to retrieve related documentation sections.